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Webinars

AFP DC webinars are FREE for members. The cost for nonmembers is $30.

 


How to Take Your Legacy Program from Zero to Success!

Date: Monday, August 21

Time: 8:30 AM - 11:00 AM

Legacy gifts can be life changing events – for the donors and also for the recipients. How do you launch a successful planned giving program and grow it to a valuable fundraising channel for your organization? Join us to watch AFP’s webinar on “I Wish I'd Thought of That Ten Years Ago! Launching a Successful Legacy Program” presented by Ligia Peña, CFRE, Global Legacy Manager at Greenpeace International. And then learn tips and advice from our expert panelists about how to grow a program that produces substantial legacy gifts.  

Join us for this onsite webinar to learn about the value of starting—and growing—a legacy program. We will watch AFP’s pre-recorded webinar together, at the conclusion we’ll have an interactive conversation and Q&A with local, successful professional fundraisers:

  • Betsy Wason, Vice President for Development, Physicians Committee (moderator)
  • More panelists to come! 

Our panelists will answer your questions, address common challenges for growing a legacy program, and provide real-life examples of what works (and what doesn’t!). Come prepared for a lively, interactive session that will provide practical takeaways for every level of fundraising experience.

*Registration Will Be Opening in the Next Couple Weeks*

 


 

Why Board Members Hate Fundraising & How to Fix It

Date: Tuesday, September 26

Time: 12 pm – 1 pm

Do you have board members who are “allergic” to fundraising?  Few things are more critical to your nonprofits health, success and sustainability than an effective board of directors.  If you are ready to transform your D list to an A list come learn tips and tools to get board members willing to engage, share their contacts, be connected to your cause, and give of their financial resources and expertise. 

You’ll discover:

  • 10 ideas to make board members fundraising superheroes without making an ask
  • Tools and templates to manage your board (including a sample board contract)
  • How to create a graceful exit for board members who need to go

Takeaways:  The Only Board Contract You’ll Ever Need and The Ultimate Guide to Building Your Board.

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How to Use Relationship Fundraising to Grow Philanthropy

Date: Wednesday, November 8

Time: 12 pm – 1 pm

It’s impossible to understate how important the concept of “relationship fundraising” is to many fundraisers.  Since Ken Burnett outlined the principles in his 1992 book Relationship Fundraising, the idea has become one of the dominant modes of thought about fundraising.  Yet there is still little agreement among practitioners about what relationship marketing actually is, what a relationship approach might mean for the way we steward our relationships with supporters and crucially, whether it even works.  Discover the latest findings from world renowned fundraising expert and author Adrian Sargeant to unleash renewed potential for relationship fundraising to grow your fundraising.  

Objectives:

  • Explore the differences in transactional and relationship fundraising
  • Reveal stages in a donor relationship and what strategies to employ at each stage to advance the relationship forward with heavily illustrated case study examples
  • Discover the drivers of trust, loyalty and commitment

Takeaways: Infographic and Donor Journey Minibook 

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Our Online Webinar Series is sponsored by:

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